Some of the folks I speak with think the advertising industry is simply in a normal recession induced funk. That is not the case. The ad industry was in turmoil prior to the economy turning and the downturn will only serve as the timber that broke the camel’s back.
To demonstrate this point in humor and in song, I present Mad Avenue Blues. The latest parody video on YouTube, expertly put together to the tune of American Pie. It’s a bit lengthy (as was the original song) and certainly aimed at people associated with the ad industry. But when I watch this and think about all that is broken and crumbling, it makes me even more certain that change is a comin’!!
In all this turmoil, there is one point that is often forgotten. Marketers still want to spend lots and lots of money getting their message in front of us. The people spending the money are still on board. They love us more than ever. It’s just the middleman part that is broken.













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